Executive

Executive dashboard

Sales, profitability, cash, operations and CRM on one screen.

Sales performance

Revenue by month and channel, KPIs per rep, goal lines.

B2B profit

Margin by account, rep, and SKU at standard cost.

Pricing

Every price per SKU and the margin behind it. Edit here, it changes everywhere.

Profit calculator

Price a deal against cost, channel fees, and shipping.

ABC analysis

Rank SKUs by contribution to revenue and profit.

Forecast

Demand and reorder outlook by SKU.

SKU 360

One SKU, everything: stock, FBA, sales, velocity, profit.

Finance

Channel P&L, cash flow, receipts, and convergence to QuickBooks.

Ledger

Bank import, categorization, journal, and statements — where the bookkeeping is done.

Invoices

Every invoice: amount, terms, due date, paid state, and the deposit that settles it.

Company settings

Invoice identity, terms, and defaults.

Manufacturing

New SKUs from design through the factory to release into inventory.

Suppliers

Factories and vendors, contacts, lead times. Admin only.

Upcoming items

What sales and warehouse see: the pre-release catalog.

COGS

Every SKU's cost, its history, and the landed-cost import.

Ad spend

Advertising by channel and month for the P&L.

KPI targets

Monthly targets per rep for the CRM dashboards.

Staff

Accounts, roles, and access.

Security log

Sign-ins, failed attempts, and sensitive changes.